Meet Michelle Keyfman | Founder of Cadence

Meet Michelle

Cadence was founded by Michelle Keyfman to bring more clarity, structure, and follow-through to the way brands move from idea to execution.

After years inside a marketing agency, Michelle saw how often strong ideas slow down between strategy, creative, approvals, systems, and delivery. Cadence was built to help close that gap.

Today, she works as a fractional creative and strategic partner across brand strategy, digital strategy, UX, project leadership, and operational execution.

The focus is simple: define the direction, build the system, and move the work forward.

Cadence was founded by Michelle Keyfman to bring more clarity, structure, and follow-through to the way brands move from idea to execution.

After years inside a marketing agency, Michelle saw how often strong ideas slow down between strategy, creative, approvals, systems, and delivery. Cadence was built to help close that gap.

Today, she works as a fractional creative and strategic partner across brand strategy, digital strategy, UX, project leadership, and operational execution.

The focus is simple: define the direction, build the system, and move the work forward.

Who Cadence Is For

Michelle Keyfman, Founder & Strategy Lead

Who Cadence Is For

2019

Education

Michelle graduated from the University of California, Santa Barbara with a Bachelor of Arts in Political Science, with additional coursework in Macroeconomics from the London School of Economics.

2019 – 2025

Agency & Strategic Leadership

Before founding Cadence, Michelle spent five years inside a boutique marketing agency, helping lead brand, website, and campaign work for complex, highly regulated organizations.

Her work supported strategy, content, digital execution, project leadership, and cross-functional coordination across internal teams, clients, designers, developers, and outside partners.

Selected work from this period earned recognition across industry award programs.

AGNC

Innovative REIT Website Design

x01 Awards

AGNC

Innovative REIT Website Design

x01 Awards

Buckingham

Interactive Education Campaign

x04 Awards

Buckingham

Interactive Education Campaign

x04 Awards

Cooper Housing Institute

Nonprofit Foundation Rebrand

x01 Awards

Cooper Housing Institute

Nonprofit Foundation Rebrand

x01 Awards

Angel Oak Capital

Investment Manager Website

x05 Awards

Angel Oak Capital

Investment Manager Website

x05 Awards

2026

Cadence is born

Cadence was founded to support companies building with purpose, from the ideas they shape to the systems that help those ideas move.

Still have questions?

Why does creative execution break down—and how does Cadence solve it?

How is Cadence different from a traditional agency?

Is this consulting or execution?

What does the 30-Day Deep Dive actually deliver?

Do I have to continue after the 30 days?

How do you work with teams, partners, or agencies?

Who is Cadence best suited for?

The right rhythm drives momentum.

Still have questions?

Why does creative execution break down—and how does Cadence solve it?

How is Cadence different from a traditional agency?

Is this consulting or execution?

What does the 30-Day Deep Dive actually deliver?

Do I have to continue after the 30 days?

How do you work with teams, partners, or agencies?

Who is Cadence best suited for?